Mythen über wattierte BHs
Über gepolsterte BHs kursieren auch in der modernen Zeit noch zahlreiche Mythen und Vorteile, doch stopp! Heute räumen wir damit auf und sagen Dir, was es wirklich mit den Gerüchten auf sich hat.
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SugarShape Magazine
Experts share the most important things about bras with you! The SugarShape blog tells you everything you need to know about the right fit, size and style to find the perfect bra for you. You can also be inspired by cool outfit tips and practical bra tricks.
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Der erste BH: Wie unterstütze ich meine Tochter beim ersten BH-Kauf?
Für die Mütter von Töchtern kommt irgendwann dieser eine Moment: Der erste BH-Kauf. Häufig geht dieses Ereignis mit Unsicherheiten, Scham und vielen Fragen einher.
In unserem neusten Magazinartikel erfährst Du, wie Du Dich und Deine Tochter darauf vorbereiten kannst und bekommst hilfreiche Tipps und Tricks an die Hand, wie Du sie bei ihrem ersten BH-Kauf erfolgreich unterstützen kannst.
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The perfect bra during the menopause
During the menopause, your body changes and so do your breasts. Bras and bralettes that used to fit very well may pinch, squeeze or simply no longer look good on your breasts. This is normal and natural.
Find out everything you need to know about the menopause and which bras are suitable for your breasts.
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Sugarshape x Mösi 2025
With the new My Pleasure collection, influencer Pinkpersianunicorn and SugarShape celebrate female desire, self-confidence, and sensuality – in all sizes and cups. More than lingerie: a manifesto for freedom, strength, and unashamed femininity.
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Motsi x SugarShape Summer 2025
With her new collection, Motsi celebrates all those who dare – to show themselves, to love themselves, to celebrate themselves. With lingerie, sports and beachwear that is made for more than just a look: for movement, for life, for you.
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Why sleep wearing a bra?
Whether it's sensitive breasts during your period or pregnancy, large breasts, or simply your own well-being, there are several reasons why you might find it more comfortable to wear a bra while sleeping. We've put together a selection of bras for sleeping.
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Panties Guide – Which style of panties suits you best?
In the world of pantys, there are many different cuts, shapes and colours. Find out what sets everyday heroes apart in the latest magazine article!
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Gift guide for men
Sometimes it can be a challenge to find the perfect gift for your girlfriend, mother or partner. But don't worry dear men, we have the ultimate gift guide for you.
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Colours of Motsi
Diverse, colourful, hot! With Colours of Motsi, the latest collection from Motsi Mabuse x SugarShape, summer can come.
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How do I find the right nursing bra for me?
What is a nursing bra and when do I need to buy one? In this article you will find the answers to the most important questions about the nursing bra and its underwired alternative.
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Front-closure bra – simple and comfortable in no time at all
Want to be able to put on and take off your bra quickly and show off your back? Then take a look at our new article and find out everything you need to know about front-fastening bras. Front-fastening bras – easy and comfortable in no time at all.
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#mystyle – Which bra suits which outfit?
Good underwear is the foundation of every outfit. This makes it all the more important to choose a bra that suits your outfit so that you can feel comfortable all day long. From strapless to close-fitting to low-cut, you'll find the perfect bra here!
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